Sony looks to electric cars for its next big hit

Published by
Reuters UK

By Shinji Kitamura (Reuters) – Japan’s Sony Group Corp plans to launch a company this spring to examine entering the electric vehicle market, looking to harness its strengths in entertainment and sensors to play a bigger role in next-generation mobility. The new company, Sony Mobility Inc, comes as the Japanese tech giant is “exploring a commercial launch” of electric vehicles, Sony chairman and president Kenichiro Yoshida told a news conference, speaking ahead of the CES technology trade fair in the United States. “With our imaging and sensing, cloud, 5G and entertainment technologies combine…

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